CLIENTSOptic 2000 & Kumquat
INDUSTRYEyewear
MY JOBArt Direction
3D illustration
Animation
PLACE AND DATEZurich, 2021
ABOUTI designed the digital campaign for the launch of Kumquat, a fresh and dynamic brand created by Optic 2000. I built “The Eye-Land”, a 3D universe in which each model is able to express its personality. The idea was to translate the vitality of the brand through playful and relaxing scenes in which the product is the star.